The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country..We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized. Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society..In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons..who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind. Edward L. Bernays
Some Similar Quotes
  1. I know enough to know that no woman should ever marry a man who hated his mother. - Martha Gellhorn

  2. Self-talk reflects your innermost feelings. - Asa Don Brown

  3. Mistakes are, after all, the foundations of truth, and if a man does not know what a thing is, it is at least an increase in knowledge if he knows what it is not. - C.g. Jung

  4. How can I be substantial if I do not cast a shadow? I must have a dark side also If I am to be whole - C.g. Jung

  5. Even a happy life cannot be without a measure of darkness, and the word happy would lose its meaning if it were not balanced by sadness. - C.g. Jung

More Quotes By Edward L. Bernays
  1. The state university is supported by grants from the people of the state, voted by the state legislature. In theory, the degree of support which the university receives is dependent upon the degree of acceptance accorded it by the voters. The state university prospers according...

  2. The great political problem in our modern democracy is how to induce our leaders to lead.

  3. No serious sociologist any longer believes that the voice of the people expresses any divine or specially wise and lofty idea. The voice of the people expresses the mind of the people, and that mind is made up for it by the group leaders in...

  4. It is obvious that politics would gain much in prestige if the money-raising campaign were conducted candidly and publicly, like the campaigns for the war funds. Charity drives might be made excellent models for political funds drives. The elimination of the little black bag element...

  5. The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country..We are governed, our...

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